In Switzerland, investment banking takes a backseat to asset management.
That is why
major trading departments and M & A teams are located in London and New York.
For the
most part, leading investment banks maintain highly professional
distribution units in
Switzerland that sell their products to institutional and private clients.
In institutional and private asset management in Switzerland there has been
clear-cut
growth in new and for the most part small and medium-size market
participants. Yet
an increasing number of large firms are also being drawn to Switzerland on
account
of its optimal structural policies. Providing professional services to this
key clientele
will continue to necessitate a strong local distribution organization that
is intimately
acquainted with the cultural nuances of our country.

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